About Us
We don’t do “Silicon Valley” disrupt-at-all-costs. We do “Waiheke Practical.” Our goal isn’t to replace your staff; it’s to give them superpowers so they don’t burn out during the high season.
Global Tech, Island Roots
Kia ora, I’m Petri Coetzee. I’m your neighbour, and the Island’s AI Guy.
We all know the unique pressure of doing business on Waiheke. We have the population of a small town, but during the high season, we service over a million visitors. We deal with fragile supply chains, the “ferry factor,” and a chronic shortage of staff.
I started w.AI because I saw too many local businesses burning out trying to manage 2025-level demand with 1990-level tools.
My Philosophy: Technology Should Feel Like a Local Partner
My philosophy is simple: Regeneration over Disruption. I don’t want to replace your staff; I want to give them superpowers. I want to help you build a business that is resilient enough to handle the summer rush and sustainable enough to enjoy the winter quiet.
What makes w.AI different?
I Speak “Local”: I understand that if the ferry is cancelled, your supply chain breaks. I know that “internet outage” means lost revenue. I build solutions that account for our island’s reality.
No “Geek Speak”: You don’t need to know how the algorithm works; you just need to know if it will save you 10 hours a week. I bridge the gap between complex tech and your daily operations.
Here to Stay: I am not a remote support center in a different time zone. I am right here. If you have a problem, you know where to find me.
Why AI? Why Now?
Artificial Intelligence isn’t just about generating images or writing funny poems. For Waiheke businesses, it is the answer to the labor shortage. It is the “Digital Summer Intern” that answers guest emails at 2 AM, predicts your harvest yield weeks in advance, and handles the admin drudgery so you can get back to doing what you love.
Let’s Grab a Coffee
I believe the best business relationships start with a conversation, not a sales pitch. Whether you run a vineyard, a motel, or a trade service, let’s sit down and look at where your “time vampires” are hiding.
Get in Touch
Whether you have a project in mind or are simply curious about AI, let’s connect for a coffee and a chat about the possibilities.